Beating ambitious recruitment targets in a crowded FE market
Coleg Gwent had more campuses, more course types and more competition to contend with. So we built a paid media approach that worked across all of them.
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5,000+
additional course applications delivered YoY
-
24%
YoY increase in Google Ads conversion rate
Shifting from volume leads to high-value B2B contracts
Rather than optimising for surface-level volume, we aligned investment, messaging and targeting around high-value business prospects.
-
77%
year-on-year increase in conversions
-
195%
uplift in conversion rate
Turning digital visibility into £300m of new-build sales
We designed a digital approach that could support property sales across the UK while maintaining visibility with buyers actively searching for new homes.
-
£300m
in revenue
-
130%
growth in buyer enquiries
Driving record enrolment for a prestigious independent school
Coming out of the pandemic, Cheltenham College needed to fill its September cohort. We delivered their highest ever intake.
-
753%
increase in leads
-
74%
decrease in cost per lead
Reaching niche technical audiences to drive leads for a B2B SaaS brand
EventStoreDB needed to reach two very different audiences – developers and CTOs – with the same budget. Here’s how we did it.
-
770%
increase in clicks YoY
-
33%
reduction in cost per click YoY
-
323
sign-ups and downloads delivered
Scaling lead generation for a niche industrial brand across North America
Reaching the right buyers for a specialist industrial product across two international markets without burning budget on the wrong audience.
-
187%
increase in leads YoY
-
64%
cheaper CPCs via Microsoft Ads vs Google
-
5%
above-average conversion rate
