Amazon Ads needed to do more than generate clicks. It needed to find buyers who were ready to purchase, and prove it could turn a modest budget into consistent, high-value sales over a year long campaign flight.
1,064%
ROAS across 12 months
$186,211
in Amazon sales generated from ad spend
$5,173
average order value
Coleg Gwent had more campuses, more course types and more competition to contend with. So we built a paid media approach that worked across all of them.
5,000+
additional course applications delivered YoY
24%
YoY increase in Google Ads conversion rate
Managing a critical revenue transition without sacrificing efficiency, search presence or customer demand.
37%
YoY growth in paid sales
20%
growth in holistic ROAS YoY
Awards & accreditations
Rather than optimising for surface-level volume, we aligned investment, messaging and targeting around high-value business prospects.
77%
year-on-year increase in conversions
195%
uplift in conversion rate
We designed a digital approach that could support property sales across the UK while maintaining visibility with buyers actively searching for new homes.
£300m
in revenue
130%
growth in buyer enquiries
By challenging eCommerce strategy norms and rebalancing investment and creative, a seasonal campaign became a long-term growth strategy.
1,371%
campaign ROAS
50%
increase in revenue YoY
250%
increase in branded search demand