Reaching niche technical audiences to drive leads for a B2B SaaS brand
EventStoreDB needed to reach two very different audiences – developers and CTOs – with the same budget. Here’s how we did it.
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770%
increase in clicks YoY
-
33%
reduction in cost per click YoY
-
323
sign-ups and downloads delivered
Scaling lead generation for a niche industrial brand across North America
Reaching the right buyers for a specialist industrial product across two international markets without burning budget on the wrong audience.
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187%
increase in leads YoY
-
64%
cheaper CPCs via Microsoft Ads vs Google
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5%
above-average conversion rate
Building visibility and lead flow for a niche B2B energy business
Business energy procurement is a complex sell. Here’s how we built visibility and lead flow from the ground up.
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72%
YoY increase in site sessions
-
400+
organic keywords ranking in a niche market
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65%
YoY increase in new users via content
Awards & accreditations
Rebuilding post-pandemic to the best year in the business’s history
Stage Depot needed to take advantage of the industry recovery post pandemic and had their best year as a business before November had even started.
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157%
increase in Google Ads revenue
-
48%
increase in ROAS
Turning apprenticeship content into a connected growth engine
One connected content strategy took a fragmented site for Lifetime Training to 184% over their B2B lead target.
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184%
over B2B lead target
-
626
keywords ranking top 10 (up from 419)
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173%
over page view target
Finding new customers for a design platform with Pinterest Ads
Patternbank were great at keeping customers. The challenge was finding new ones in the right markets, on the right platform.
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706%
ROAS delivered against a 300% target
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£37.5k
in directly attributed revenue
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3
markets reached UK, US, Australia
