Introducing Matt Cooper: Loom’s latest addition

17 Mar, 2021

We are delighted to welcome Matt to Loom’s PPC & Biddable Media team. With over two years’ experience in Paid media and Digital Advertising, he will be supporting our clients across their PPC and Biddable Social accounts.

After graduating from Plymouth University, Matt decided to pursue a career in Digital Marketing. With a keen interest in data analysis, he naturally shifted to PPC and digital Paid media. Starting his career primarily in Social Media management and advertising, Matt quickly looked to increase his knowledge in Paid media. In 2019 this brought him to PPC and agency life.With experience in everything from start-ups to multinationals, lead gen to e-Commerce, Matt has the knowledge and skill to help your business reach their Biddable Media goals.

Matt is confident working in any industry or sector and has plenty of experience working with both B2B and B2C businesses. Whether your company goals are brand awareness, lead gen, ROAS or sales he always finds an unique and innovative way to deliver the best results regardless of the size of your budget.

Whilst Matt loves the classic search-style advertising, he particularly likes anything Shopping related. From feed management and tweaks in the Merchant Centre, to trying out new campaign segmentation or smart campaigns, Matt enjoys trialing unique combinations in order to create the most effective and efficient Shopping account. Matt also likes to explore the UX/UI side of the campaigns, highlighting opportunities to improve CRO and your company’s holistic marketing strategy.

Outside of work, Matt loves getting out and running, whether it’s through trails or just round the city. Matt is also a big Crystal Palace supporter (sufferer) and a fan of Football in general. He is also partial to a good IPA on a summer’s day.

“I am extremely excited to be the newest member of Loom! I am looking forward to advancing our clients’ accounts and supporting the amazing PPC & Biddable media team here at Loom.”
Matt Cooper