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Introducing Jakub Zurawski: A new Loomie joins the PPC team

We’re delighted to announce that a new Loomie has joined the team! Jakub Zurawski has come on board as Loom’s newest PPC and Biddable Media Manager.

Jakub is a digital native with experience in multi-channel marketing. He has a proven track record of managing campaigns for over 40 brands, including Samsung, Coca-Cola, PlayStation, and Nivea. He covers brand building, performance media, and personal branding, having worked with members of Poland’s national football team.

Jakub brings his specialism in digital marketing with expertise in PPC to benefit Loom’s clients. After graduating from a sports journalism and management degree at Adam Mickiewicz University in Poznan, Poland, he launched his career in marketing. He worked with athletes on their personal branding, social media activity, and media relations with his first role. Having progressed through the company’s ranks, Jakub discovered the world of PPC and immersed himself in its capabilities. He acted as an Account Manager for clients, developing their marketing strategies and executing paid media campaigns.

Since moving to the UK in 2019, Jakub has excelled in the digital world, gaining experience generating revenue for both B2B and B2C companies. Jakub has most recently worked with various clients across the cycling industry, having been solely responsible for the execution of all paid social advertising across Facebook, Instagram, Twitter, Pinterest. He delivered paid advertising strategies for the biggest cycling brands, like Brompton, Rapha, SRAM, YT Industries, running paid activity in over a dozen markets, including the US, UK, Europe, Japan and Australia.

Jakub likes to explore various ways of how performance can support overall business objectives. He believes in incorporating PPC advertising in the whole of a brand’s marketing mix. Jakub enjoys mining data in a search for insights and thrives on making creative, data-informed decisions. He’s almost as passionate about marketing as he’s about sports. Therefore he likes to dedicate himself to supporting clients to not only achieve but exceed their business goals.

Away from the office, he’s a leisure cyclist, a Sunday league footballer, and shoots basketball. On the rare occasion of a British downfall, Jakub enjoys (or at least tries to) watching Arsenal games and his (this time, without a doubt) partner’s exquisite baking recipes.

“I am very excited to be joining Loom. I think we share the view on finding the right blend of data and creativity to effectively connect businesses to their audiences. I can’t wait wait to get started and enjoy both the hard graft and some fun times.”

Jakub Zurawski

“Jakub brings excellent experience and a proven track of performance marketing results to our PPC & Biddable Media team. We can’t wait to get him started!”

Tommy Pearson

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